So I’m going to scratch that itch and buy the convertible I’ve been looking at.
The weather has been lousy, cold and wet.
Best of all, it’s gray.
Who wants to put the top down with all that going on?
Sellers who’ve had their cars on Craigslist for a while are getting antsy.
Once of them cut the price in half.
This was after she told me no after I offered $500 off her ask.
Depending on where you live, the best time to buy a convertible is when the weather starts to turn from crisp Autumn to grim Winter.
Luckily, in most places this is right before Christmas when selling a little used drop top translates into free money for presents.
So I will get what I wanted at a discount.
Even though I’ve stated my conscious reasons for wanting and buying a convertible, of course there are hidden drivers.
I’ve come to believe that’s where most effective marketing actually happens.
So if you’d like to know why people really want convertibles – and how to customize it to your market, subscribe to Timeless Profit Principles.
It’s an email program that arrives every day at 5 a.m. – just in time for you to read, consider and apply to your product or service.
See you on the high side, FG.