The last decade has seen an explosion of people selling copywriting programs and newsletters.
Each of these say essentially the same thing:
“Use my verbal judo to trick people into buying your stuff!”
Copywriting is important. It is the skill of using language to persuade prospects to make a purchase.
The problem is that it starts in the middle of the salad.
The reality is that writing skill only comes into play after you have established the most important parts of your enterprise.
Things like market, and solution, and positioning your offer.
Without those prerequisites, copywriting experts are no more than the smartest drunk at the bar.
That’s why Timeless Profit Principles covers the whole range of marketing knowledge – it’s not enough to be able to write pretty words that make you happy.
You have to first make sure you’re writing the right words to the right audience – in a way that makes them happy (or motivated enough to press the buy now button.)
Subscribe today and start getting the whole marketing picture.
Timeless Profit Principles will be in your inbox every day at 5 a.m. with a single marketing message you can apply to your enterprise.
See you on the high side!